![]() It just captures that feeling of a perfect day, when anything was possible. Summertime puts you right back in a nostalgic day from your youth with no frill or fluff. ![]() Smith reached his peak with the classic Summertime. He connects his authentic experiences being embarrassed and affected by his parents with the universal experiences of others. ![]() Similarly, the breakout hit "Parents Just Don't Understand," showcases Smith’s unique ability to drop his ego and connect with people by not being afraid to be uncool. He initially caught my attention on a late-night radio show in 1986 with the single, "Girls Ain't Nothing But Trouble." By highlighting his own "girl-troubles" in a self-deprecating way, the track casts aside egos and male bravado - bringing you in and putting you on Smith’s side as he weaves his tale. Fresh Prince Of Bel Air Font is a logo typeface that we have seen in its television series. He has an intuitive ability to connect with his audiences. While not typically thought of as an organizational communicator (okay, nobody but me thinks this), many would agree that Will Smith is one of my generation’s most influential and successful entertainers. Storytelling is an effective approach to organizational communications that uses our emotions and shared experiences to make often complex and technical narratives easy to digest and relate to. Almost everything you need to know about organizational storytelling can be learned from Will Smith.
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